SERVICES
Reach out to talk more about what you need. If I can’t help, I have a network who can!
Brand Messaging
If your brand guidelines only include color palettes and logo versions … you don’t actually have brand guidelines (you have visual guidelines, which are great, but not the full “toolkit” you need).
The messaging part of brand is the formula for what makes you uniquely valuable, to whom, and why. More than words and phrases, brand messaging gives you tools to connect with your audience in ways that motivate action.
Think of brand as a consciously created magnet to attract more people to your amazing solutions.
Working + Wisdom
If you’re a team of 2 people or fewer when it comes to all things marketing/communications, you might feel trapped in the weeds, so busy managing tactics you don’t have enough time to focus on the big picture. Do you sometimes wish you could talk to someone (who isn’t your boss) who could help you prioritize, figure things out, and even help get things done?
With Working+ Wisdom you get a seasoned marcomm professional who functions as a mentor, strategist, AND implementer, all in one. When it comes to effectively sharing your organization’s value with those who need your unique solution, you can’t do it by yourself.
Let’s team up to deliver more of what matters (without burnout!).
Connection Strategy
You know those ads that are really funny, but you can’t remember what they’re for?
Clever is good; connection is better.
Your audience can’t take action for you unless they feel connected. Whatever the vehicle, you need to convey your solution to the people who need and value you in a way that goes beyond clarity (or humor) to answer that unspoken “what’s in it for me?” question that motivates us all.
Let’s go create compelling content for your specific audience in the right place at the right time in the right way. From online to in print to on the screen, we’ll come up with a plan (and the actual content itself) that makes your mission a magnet.
Less than an agency,
more than a coordinator:
Time to update your website or collateral, but your team is at capacity? Or maybe you need some content created that doesn’t sound like AI?
With decades of experience, I can jump in to help – and pull in experts from my network, too.
Small projects,
swift success:
Need a senior leader, but not a full-time director? Don’t have the capacity (or budget) to manage an agency but know you need more experienced help?
I can join your team as a true fractional marketing or communications leader, an interim leader, or a senior resource. If you need leadership less than full-time, let’s talk.
